Published Research

My research examines the intersection of promotion and policy in the urban development, identifying and uncovering the largely ‘invisible’ work performed by influential promotional intermediaries in place branding, and positioning them at the heart of cultural urban policy and planning endeavours. I seek to highlight the organisational collaborations that occur at various levels of government and among many different stakeholders that anchor a city’s promotional efforts over the long term.

Nation Branding

Warren, G. (2021) ‘From Inferiority Complex to Smug Superiority: The Case of Brand Canada.’ In Dinnie, K., 2021. Nation Branding: Concepts, Issues, Practice, 3rd ed. Routledge, Oxford.

ANNALS OF TOURISM RESEARCH

Warren, G., Dilmperi, A., Dinnie, K., (2021). Power struggles and playing politics: An application of Bourdieu’s cultural intermediation theory to place marketing. Annals of Tourism Research 91, 103276.

TOURISM MANAGEMENT

Warren, Giannina and Dinnie, Keith (2018). Cultural intermediaries in place branding: who are they and how do they construct legitimacy for their work and for themselves? Tourism Management, 66. pp. 302-314.

INTERNATIONAL JOURNAL OF TOURISM CITIES

Warren, Giannina and Dinnie, Keith (2017). Exploring the dimensions of place branding: an application of the ICON model to the branding of Toronto. International Journal of Tourism Cities, 3 (1). pp. 56-68.